5 Ridiculous Free-Website-Review Fails Made By Agencies

5 Ridiculous Free-Website-Review Fails Made By Agencies

Providing a free website review to potential clients is a great marketing strategy. It gives you a sales ‘weapon’ that can help you start off a conversation with someone interested in what you have to offer. Last week we showcased how one of our clients succeeded in using reports to first generate conversation, and then sales. But are you using [...]

9 Unique Ways To Promote Your Blog On Social Media

9 Unique Ways To Promote Your Blog On Social Media

Do you spend precious time writing killer, quality content for your blog? If so, whether it is a business blog or a personal one, that’s just the ticket to benefit from content marketing, and you should be proud of your work. The real question though, is, are you actually marketing your content? Unlike business websites, it does not make [...]

Things To Remember When Organizing Mobile Content

Things To Remember When Organizing Mobile Content

According to the 2014 mobile usage statistics, the time an average US consumer spends on mobile has increased to two hours 42 minutes per day, as compared to the two hours and 38 minutes it was last year. Knowing this trend very well, we wrote an article on mobile landing page optimization tips. But optimizing the landing [...]

Using Remarketing In Your Adwords Campaigns

Using Remarketing In Your Adwords Campaigns

Remarketing is a powerful tool that can be used for both the search and display networks. Since we already covered the search network in our last two posts about PPC (A Beginner’s Guide to PPC and Keyword Research for PPC), let’s learn what the display network is. The Google Display Network The Google Display Network is a [...]

How To Create An Enticing Call-To-Action

How To Create An Enticing Call-To-Action

You are doing the biggest mistake if you are just putting efforts to attract visitors to your website, and limit yourself to that. In order to convert the visitors, you need strong, eye-catchy calls-to-action (CTA). In fact, CTA’s turn your website into a dynamic digital marketing asset instead of just a stationary thing that is [...]

Google Authorship Is Over: 4 Reasons To Justify Its Removal

Google Authorship Is Over: 4 Reasons To Justify Its Removal

When we wrote about Google Authorship and the Possibility of an Author Rank, little did we know that Google authorship would be doomed so soon. Panda, Penguin and Pigeon updates aside, this is one update that has come as a shock to the SEO and blogging world. That’s right, Google authorship is over. It has been discontinued for many reasons; reasons [...]